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STUDIO 790 BLOG POST

How Interior Designers Can Turn One Photoshoot Into 75+ Marketing Assets.

  • Aug 29
  • 3 min read
Ann Lopez, founder of Studio 790 Interior Design, dressed in a snakeskin blazer stands before built-in shelves of art books, including SLIM, AARONS, and TOM FORD.

Eight years ago, Studio 790 started at my dining room table. Today we're an Inc. 5000 fastest-growing company, we've been featured in Architectural Digest and HGTV Magazine four times, and we've designed for clients like Formula 1, W Hotels, and Raising Cane's all without spending a dollar on paid advertising.


People assume that happened because of the design work. While that's certainly a part of it, that's not the whole story. It happened because of what we did after the design work: the marketing.


Before Studio 790, I spent 20 years in marketing. When I started the firm, I didn't treat a photoshoot like it was finished after one gallery update. Every project got turned into a blog post, a project page, dozens of Pinterest pins, Instagram content, an email to our list, and updates to our Google Business and Houzz listings, all pointing back to the same story, live within weeks of the shoot.

That's the system behind every lead that's ever come through our site.


The gap we kept seeing


We talk to designers constantly who spend $3,000 to $10,000 on a single photoshoot and use maybe 5% of what it's worth. Website update, a couple of Instagram posts, and then the folder goes quiet.


Not because the work wasn't good enough to market. Because there's no time left after the client work, the site visits, and the next install.


Not sure where you land on that gap? Score your own last shoot in about two minutes with The Photoshoot Scorecard for Interior Designers, a free 7-point checklist. Grab it here.


We built two ways to close that gap.


The first is Project to Profits™, a course that teaches the exact framework, so any designer can run it themselves in under an hour a week once they've learned it.


The second is for designers who'd rather hand it off entirely: Amplify My Portfolio.


What is Amplify My Portfolio?


Marketing graphic with a bright dining room photo and text: One photoshoot. Six months of marketing. Content ideas listed.

Amplify My Portfolio is a done-for-you portfolio marketing service for interior designers. Send us the photos from your next shoot and a short project brief (that won't take more than fifteen minutes of your time), and our team turns that single shoot into 75 to 150+ pieces of marketing: an SEO/AEO blog post, a project page built directly on your website, Pinterest pins on every hero and detail shot, Instagram posts and reels, email blasts to your list, and updates to your Google Business and Houzz listings.


Everything launches on the same day, all pointing back to your site, and you get a recap document with every live link when it's done. It's the same playbook we run for Studio 790, same team, same system, now built for your portfolio.


Packages start at $497 for a single space and scale up to $1,997 for a full-home launch, with no retainers and no minimum commitment.


Spots are limited while we onboard our first group of designers.

Learn more or get started → https://www.amplifymyportfolio.com/




About Studio 790: Studio 790 is a Miami-based, women-led luxury interior design firm founded by Ann Lopez, recognized as an Inc. 5000 Fastest Growing Company and Inc. Magazine's Business Leader of the Year. The firm designs residential, hospitality and event spaces across South Florida, with clients including Formula 1, W Hotels, Raising Cane's and Miami-Dade College. Amplify My Portfolio, a done-for-you portfolio marketing service for interior designers, is built and run by the Studio 790 team.

 
 
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